Would You Love To...
Solve lifelong color mysteries like knowing your skin tone type, whether [insert X, Y, Z color] actually looks good on you, and if that’s really the most flattering hair color?
Show up and sell with total confidence on camera?
Receive more compliments about how stunning you look even on your “worst” days?
Know how to appear more trustworthy, attractive, approachable, and radiant simply through the colors you wear?
Experience more freedom and JOY in shopping and getting dressed?
From the Fashion Institute of Technology to the London Image Institute and Colour Designers International, I’ve put in the effort and hours to become a Certified Color Specialist and understand the ins and outs of this artistry.
Over the past 14 years and counting, I’ve been blessed to work with women from all over the world (Philadelphia, Los Angeles, London, Central Africa, and the Philippines —to name a handful) showing them their best colors for clothing, cosmetics, accessories, personal branding, interior design, and more.
During that time, I cracked the code on how to provide truly accurate and one-of-a-kind personal color analysis. And let me tell you friend, this ain’t your mama’s seasonal color fan from the 80’s! Each digital color palette I design is hand selected based on your unique personal colors, preferences, and personality.
This game-changing service is like nothing you've seen before!
AND I’VE HELPED WOMEN ALL OVER THE WORLD DISCOVER THEIR MOST FLATTERING COLORS
Heather Elisabeth Riggs
having my colors has opened up so much for me!
— Julie de Lagarde, licensed acupuncturist
— Julie de Lagarde,
I preach about the importance of color a lot. But my eyes still go wide at the thought of these statistics. Up to 90% of someone's gut reaction about you (and your business, if you have one) is based on COLOR ALONE.
Think about the impact this can have on every area of your life, like signing new clients, attracting the right partner, making friends as an adult… the list goes on.
If you're not 100% sure you're utilizing the BEST colors in your wardrobe and branding, you can stop second-guessing yourself now, gorgeous.
I'm here to help.
Is this your next style must-have?
Let's Find Out
You view your wardrobe as an investment in looking and feeling your best
You’re ready to stop playing it safe with neutrals and embrace more color options in your closet
You have an eye for fashion but know you could kick things up a notch (or ten!) with your best colors in hand and a few color psychology tricks up your sleeve
You have a need and desire to show up with confidence and make a flawless first impression with leads, clients, potential brand partners, and the like
i had no idea this would be so in-deptH and informative.
— MEGAN CALDERA,
— megan caldera, interior designer
HERE'S WHAT YOU'LL GET
100% CUSTOMIZED, DIGITAL COLOR PALETTE
PERSONALIZED COLOR PALETTE GUIDE
YOUR VERY OWN LOOKBOOK
with 35 of your best hues for clothing, cosmetics, accessories, personal branding, interior design, and more (that you can keep and use for life!)
a complete PDF covering everything you need to know, from color psychology 101 and what to wear in each color, to get the maximum value out of your palette
think a virtual “try on” of each hand-selected color next to your favorite headshot so you can see exactly how each hue compliments you perfectly
PINTEREST COLOR STORYBOARD
access to a private Pinterest board with at least 75 custom curated images that capture the mood of your hues and provide endless inspo on how to mix and match them
HEATHER IS A PRO AT WHAT SHE DOES.
— LEILA KIGHA, PERSONAL BRANDING + COMMUNICATION COACH
— LEILA KIGHA,
PERSONAL BRANDING + COMMUNICATION COACH
Once you place your order, I'll usher you over to a quick survey where I can uncover more about your one-of-a-kind personality and preferences.
Snap and send 2 unfiltered selfies, one with makeup and one without, so I can clearly see your personal coloring (ex. skin tone, hair and eye colors)
YOU’RE ONLY A 5-MINUTE SURVEY AND 2 SELFIES AWAY FROM HAVING ALL YOUR QUESTIONS ABOUT COLOR RESOLVED (FOR GOOD).
That’s it: piece of cake.
That's it: piece of cake!
I’ll reserve the next available Design Day on my calendar just for you and then take it from there!
If you’re not head-over-heels OBSESSED with your personal color palette, I offer a complimentary revision to make it right.
I HAVE RECEIVED SO MANY COMPLIMENTS SINCE WORKING WITH HEATHER!
— MARIEL ROSATI, PROFESSIONAL ACTOR + SINGER
— MARIEL ROSATI,
PROFESSIONAL ACTOR + SINGER
Psst... your investment
makes a difference
Psst... your investment makes a difference
Look Your Best On The Outside + Feel Really Good On The Inside
10% of all HER Style profits go to EDEN, a non-profit, anti-trafficking organization restoring freedom for all held captive in the darkness of Asia's trafficking hubs.
HOW ABOUT I THROW IN AN EXTRA BONUS?
PINTEREST CLOTHING AND ACCESSORIES BOARD
For a limited time, when you book your Personal Color Palette service, I'll also provide you with a custom curated Pinterest board of at least 50 clothing and accessory pins based on your signature style and personal color palette!
Get ready to shop your best colors with total confidence and ease!
GETTING MY PERSONAL COLOR PALETTE DONE HAS BEEN A GAME CHANGER!
— BRITTNEY ENEBOE, SENIOR ACCOUNT EXECUTIVE
— BRITTNEY ENEBOE,
senior account executive
AND RECEIVE THESE VALUE-PACKED RESOURCES?
100% CUSTOMIZED, digital COLOR PALETTE of your 35 best colors ($297 value)
PERSONALIZED COLOR PALETTE GUIDE ($150 value)
YOUR VERY OWN LOOKBOOK ($97 value)
PINTEREST COLOR STORYBOARD ($75 value)
Limited-Time PINTEREST CLOTHING AND ACCESSORIES BOARD ($150 value)
THIS GAVE ME THE COLOR ANSWERS I'VE BEEN wondering about FOR YEARs!
— JESSICA WALRACK, CO-FOUNDER OF PERFORMEX MEDIA
— JESSICA WALRACK,
CO-FOUNDER OF PERFORMEX MEDIA
Oops! Did I forget to mention...
Once you know your best colors, you can use these resources over and over again to navigate trends, shop and clean out your closet each season, and get dressed with confidence on the daily. My long-standing clients still rely on their color palettes after more than a decade (and counting!).
“Thank you so much for this incredible tool! I am genuinely impressed. I love all the colours you selected and can see myself using them in many ways from clothing to make up to social and digital platforms. Really appreciate you doing such a thoughtful job and being so friendly and professional throughout. Would definitely recommend someone else try this especially if stuck in a bit of a rut as I was. The paralysis of choice has left the building. Hooray!”
“This was such a fun, educational, and impactful experience! After becoming a mom, it's a great reminder of how much better I feel about myself when I make the investment. I'm excited to wear new colors that give me more confidence. Without a doubt, one of the best investments I've made for myself in a long time!”
"I use my custom color palette every time I go shopping! People always tell me I look “great in that color” now! It feels really good to get compliments like that. It also helps me narrow things down more quickly when I’m shopping because I’m not picking things to try on that are going to look dreadful on me in the dressing room.”
“When I asked Heather to help me, I had no idea how thorough she would be! I had just dyed my hair from a dirty blonde to a chestnut brown, and Heather helped me find the perfect color palette for my new hair color. She was so professional throughout the entire process, and afterwards, was so patient, answering every single one of my questions. I would highly recommend Heather to anyone looking to improve her personal style.”
“I used to shop for hours and walk out with nothing! Now I literally feel like a princess and have so much more confidence because I know what will flatter me best. I pinky promise Heather will make you feel like a goddess from your outfits to your branding. She's a fashion fairy godmother and has it down to a total science.”
“The Personal Color Palette is such a great thing to have done. From makeup choices to outfits that compliment you to personal branding that represents you well, Heather has you covered and is great at answering any questions you have! I have definitely made better decisions with choosing new clothes based on the palette and have saved time and money already!”
“I loved Heather's approach to creating my Personal Color Palette! Not only did she take the usual factors like my hair and eye color and skin tone into account, but she also took the time to get to know me and my personality. The result was a collection of colors that are so uniquely... ME!”
“This is all so stunning!! I love the color palette guide and how well you broke out how to use each color. I would absolutely recommend this to help others like me who are clueless when it comes to colors and how to use them properly!”
“Heather made what I saw as a daunting process of stepping up my wardrobe game incredibly fun and exciting! I've been trying these new colors and am thrilled with how they compliment me and my personal style. It's made shopping so much less stressful!”
No way, rosé. I want this process to be as quick and easy for you as possible!
All you need to do is complete your 5-minute survey and submit 2-3 photos. (Don’t worry. I’ll give you the simple and specific image requirements immediately after you order!)
Then, I’ll do my part behind-the-scenes on your scheduled Design Day to personally design your digital palette, PDF guide, lookbook, and Pinterest storyboard.
You’ll receive 35 hand-selected hues in your personal color palette.
This typically includes your best formal and casual neutrals, best whites, eye-related colors, skin tone, blush, best reds, dramatic and subtle colors, pastels, and metallics. However, it can vary by client based on your personal preferences.
ABSOLUTELY NOT! Your color palette is not meant to limit you in any way.
What it will do is give you clarity about your BEST colors (especially to wear near your face). And because all of the colors in your palette are in harmony and compliment one another, you’ll find that you can mix and match your closet with ease when they make up the bulk of what you own.
That said, don’t be afraid to have some fun and expand on it!
Your personal colors should work for you as long as you keep your hair color relatively the same or within the color family of your palette. However, I do advise that we reevaluate your colors every decade or so as our coloring does tend to soften with age.
Once you've paid-in-full for your Personal Color Palette, completed your survey, and submitted the required photos, you'll be scheduled on my next available Design Day. I will contact you via email to let you know your date so we can countdown together!
When your day arrives, your color palette and related resources will have my undivided attention and be delivered straight to your inbox by 4pm EST.
Because this is a custom design service, I do not offer refunds. However, if you’re not head-over-heels OBSESSED with your digital color palette selections, I offer a complimentary revision to make it right.